Media and You Newsletter

3 MEDIA & YOU Promoting those who promote others Since launching Media & You in 2017, I have designed and been the layout artist for approximately 20 books, the majority of which have been bespoke products focusing on the food industry. Two books that came back from the publisher during the lockdown period are ‘No Sushi Please, I’m Japanese’ and ‘Coq,Stock and Two- Smoking Barrels’. No Sushi Please, I’m Japanese is the first book from Andrew ‘Koj’ Kojima, a half-Japanese, half-Scottish executive chef who turned his passion for Japanese cuisine into his career after reaching the final of BBC1’s MasterChef. His restaurant - also known as Koj - has been a great success, but like so many, his business has suffered greatly during the pandemic. “I’m afraid that like many others in our industry, we are currently closed for in-house dining, takeaway and delivery, but we are hoping to re-open soon,” says Koj on his website kojcheltenham.co.uk “In the meantime, if you are missing the occasional treat of eating out at a restaurant, you are not alone, but as a second best option, I’m pleased to say that my first cookbook has now been published so that you can recreate some of our dishes at home. “I’ll be happy to offer tips via social media - I’m just sorry we can’t help with washing the dishes!” Coq, Stock and Two-Smoking Barrels is volume two in a series from the charismatic Scott Rea. The first volume of The Scott Rea Project - The Merchant of Venison - sold out and has been reprinted due to phenomenal demand. “The Scott Rea Project started as just that, a project,” says Scott. “It’s a personal passion I have for butchery and food that I wanted to share before the skills and traditions I learnt over a lifetime died away. “But it has evolved and become a movement, a mobilisation of like minded people who feed off my videos - they imitate, replicate, modify and experiment!” The books have been a natural extension to what started as a YouTube channel. You can see Scott in action online at TheScottReaproject/videos No Sushi and Coq, Stock - and other fabulous titles - are available to buy direct from Shropshire-based publisher awaywithmedia.com These books will have you say yes, chef 9 MEDIA & YOU The promotion you deserve www.jandpr.com 01952 916073 info@jandpr.com in An advertisement designed by Media & You on behalf of public relations agency J&PR Even public relations companies need a little help to spread their message. Kirsty Smallman, managing director of Wellington-based public relations agency J&PR, asked me to design a simple, yet effective, advertisement suitable for use in printed products, including magazines and local newspaper Shropshire Star. The resulting advert, seen here to the right, is designed to tease the social media platforms used by the full service agency that is based in Shropshire but works with businesses and organisations across the Midlands and beyond. A team of award-winning PR consultants and former journalists can help with internal communications and a strategic, creative campaign to launch your products – or perhaps a PR campaign ahead of an event expected to attract tens of thousands of people…..J&PR is the company you are looking for. The business includes digital marketing specialists to ensure all your social media management, advertising, training and mentoring needs are met. Kirsty says: “Our job is to ensure your company is at the forefront of the media and placed in front of the eyes, and in earshot, of your target audience: online and offline.” Visit jandpr.com for further information. 9 MEDIA & YOU PLEASE, I’MJAPANESE AndrewKojima PLEASE, I’MJAPANESE AndrewKojima Whata lovelybook KenYamada,Tonkotsu Satisfactionguaranteed MichelRouxJr,LeGavroche Hisaccurateandconsideredapproach will leavecooksofallabilityhappily eating Japanese JoeMercerNairne,Medlar WeLoveGreatBooks Front cover and pages from Coq, Stock and Two-Smoking Barrels Sample pages from No Sushi Please, I’m Japanese - and it’s cover